Free samples have always been an important and highly effective marketing strategy. Yogi Products have created a Well Wishes Tree free sample campaign to “Share the benefits of Yogi tea by sending a Well-Wish to a friend.” Learn from how Yogi Products use free samples to increase awareness for Yogi Tea.
Selling on the Web
Members-only web retailers are a niche segment of ecommerce retailing that thrives on exclusivity. This alternative model of selling on the Web has seen tremendous growth in the past couple of years, spurred by the recession and consumers’ need to cut spending and find better deals.
Online retail businesses are increasingly using videos to turn that visitor into a buyer. Learn how Swimwear Boutique is taking videos even further by using them to present each of their products, providing users with a closer look of the products resulting in improved sales.
The Web has allowed many small business owners to sell on the Web and open their online stores. However, they are finding that getting visitors to the website is one thing; turning them into customers is a whole different ballgame. To succeed in your online business, you need to know how to get that customer […]
[tweetmeme]According to InternetRetailer.com’s Top 500 Guide, Target.com is ranked as the 19th biggest ecommerce store on the Web today. From $756 million in 2004, Target’s web sales has grown to 1.153 billion in web sales in 2007. While we do not have access to Target.com’s analytics data (though InternetRetailer.com estimates that Target.com’s conversion rate is […]