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You are here: Home / Archives for Isabel Isidro

Isabel Isidro

Learning from the Social Media Mistakes of Rep. Anthony Weiner

June 8, 2011 By Isabel Isidro Leave a Comment

man stressed

Rep. Anthony Weiner (D-New York) is currently embroiled in a controversy after a lewd photo was sent from his official Twitter account to another woman not his wife. This scandal demonstrates the risks to using social media. Here are some lessons that the scandal involving Congressman Weiner can teach us on how to use social media.

How a Bookstore is Surviving Tough Times

June 7, 2011 By Isabel Isidro Leave a Comment

books & books bookstore

The bookstore industry has been hit hard by the changing times.  Bookstores are slowly disappearing, and the industry climate remains dim and challenging. Learn how Mitch Kaplan’s Books & Books bookstores are coping – and surviving.

Blendtec: Success in Using Online Videos for Marketing

April 9, 2011 By Isabel Isidro Leave a Comment

Blendtec

Online videos are proving to be effective sales and marketing tools. One business that greatly benefited from online videos is Blendtec, a manufacturer and retailer of blenders.

Net-a-Porter: Winning Strategies for Selling Apparel and Clothing Online

March 11, 2011 By Isabel Isidro Leave a Comment

Net-a-Porter.com is a luxury clothing and accessories retailer that carries some of the biggest brands in fashion today. Learn the winning strategies that helped the site become one of the most successful online apparel retailer.

Overcoming the Challenges of Selling Clothing and Apparel Online

March 11, 2011 By Isabel Isidro Leave a Comment

clothing designer

Clothes and apparel are one of the leading items sold online. However, there are a number of challenges inherent in selling apparel online. Take a look at how some of the big clothing and apparel retailers try to provide the in-store shopping experience online.

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Checklist for Starting a Business

Checklist for Starting a Business is designed to walk you through the process of starting a business. Know where you're going and how to get there. Download your copy today or purchase the Kindle edition.

Small Business Resources

  • Entrepreneur Success Stories Blog
  • PowerHomeBiz
  • Small and Home Business Blog
  • Starting Up Tips
  • Women Home Business

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