February 4, 2012

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How to Effectively Use Facebook for Your Business: Learning from Dollar Tree

September 8, 2010 By

Dollar Tree has developed a winning strategy on Facebook. Learn how this multichannel retailer of closeout and inexpensive items uses their Facebook page to talk to their customers and employees, address customer service issues as well as promote their products.

Filed Under: Business Strategy, Social Media Tagged With: , , ,

IdeaPaint: How a Startup is Using Social Media to Market Its Business

August 22, 2010 By

How should you use social media for your business? Learn from IdeaPaint.com on how to effectively use of social media for marketing a business. We analyze how they use various social media platforms such as blog, Facebook, Twitter, Youtube and Flickr.

Filed Under: Business Strategy, Social Media Tagged With: , , , ,

Lessons from Failed Web 2.0 Companies

July 14, 2008 By Leave a Comment

FastCompany has a very interesting blog post about Web 2.0 companies that failed. With all the success of Facebook, MySpace, Yahoo Answers, Flickr and others, there’s bound to be 10x more that failed. Here are some interesting Web 2.0 failures and lessons you can learn from them: 1. Akimbo = even with raising $56 million [...]

Filed Under: Online Business Tagged With:

How to Create Successful Blogs: Lessons from Wells Fargo

February 25, 2008 By 1 Comment

Wells Fargo is one of the first banks to foray into the world of blogging. They are now running four different blogs, focused on different communities. eM+C Magazine in their Jan/Feb 2008 issue offered four lessons learned from Wells Fargo on how to create successful blogs: 1. Respond and listen to your customers. Before launching [...]

Filed Under: Online Marketing, Social Media Tagged With: