Clothes and apparel are one of the leading items sold online. However, there are a number of challenges inherent in selling apparel online. Take a look at how some of the big clothing and apparel retailers try to provide the in-store shopping experience online.
How the Big Boys Sell Apparel and Accessories Online
Shopping clothes and accessories for buyers often means finding clothes that flatter, fit that and suitable for the intended use or occasion. Learn the tools and design techniques used by the top apparel e-commerce sellers.
Selling Flowers to Men: 1800Flowers.com’s Guy’s Guide to Flowers
Online floral shop 1800Flowers.com launched in August 2010 a microsite targeting the male consumers. Learn how Guys Guide to Flowers is being used to reach a new demographic
Lessons on How to Improve Your Retail Sales
While the economy is showing some signs of recovery, many retailers are still hurting. Even more so for small retailers. Learn tips from the book “The Retail Doctor’s Guide to Growing Your Business” to help your small retail business come up on top despite the recession and improve your retail sales.
Lessons on Retailing: Demory’s Christmas Memories
Demory’s Christmas Memories is a 10-year old retail store selling Christmas items in Hagertown, Maryland. They don’t have a strong Web presence, but their 3,000 sq. ft. store is one of the best of its kind in the Mid-Atlantic area. In an interview with Selling Christmas Decorations magazine, owner Steve Demory gave this advice that [...]
