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4 Unique Marketing Tactics You Can Use All Year

4 Unique Marketing Tactics You Can Use All Year

| December 2, 2016 | Reply

Here are 5 marketing tactics that you can use all year to help your brand gain further exposure in your target market and increase sales while also nurturing established relationships with your current customers.

Christmas Holiday Email Marketing Strategies: Lessons from Kohl’s

Christmas Holiday Email Marketing Strategies: Lessons from Kohl’s

| December 31, 2015 | Reply

Learn how the department store Kohl’s do email marketing for the holiday season in December and what lessons small businesses can learn from their strategy

8 Headlines that Work: Lessons from Political News Sites

8 Headlines that Work: Lessons from Political News Sites

| August 24, 2014 | Reply

How do compel users to read your articles? Start with the headline! Learn how to write headlines that work to get your content read and shared.

How to Use Pinterest: Lessons from Kate Spade

How to Use Pinterest: Lessons from Kate Spade

| January 1, 2014 | Reply

Pinterest is said to be the fastest growing content sharing platform. Learn how the fashion retailer Kate Spade is using Pinterest to engage its customers and win new fans for their products.

Four Insights for Small Business Marketing

Four Insights for Small Business Marketing

| August 7, 2013 | Reply

“How and when will this generate sales.” That’s what entrepreneurs typically ask themselves when investing in marketing. “And that is the completely WRONG question to ask,” says marketing expert David Newman. In his new book Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition Newman reveals the right questions […]

How to Use Email to Engage Customers: The Case of Nordstrom

How to Use Email to Engage Customers: The Case of Nordstrom

| August 13, 2012 | 1 Reply

Email has become a powerful and must-have tool for marketers and business owners. Learn how high-end department store Nordstrom uses email to engage customers and increase sales.

Lessons on How to Use Social Media: MyDestination.com

Lessons on How to Use Social Media: MyDestination.com

| January 25, 2012 | Reply

When starting a business, funds and finances are inevitably tight. Learn how My Destination has leveraged social media to reach their target audience and engage customers.

How to Succeed in Selling Online

How to Succeed in Selling Online

| November 17, 2011 | 4 Replies

From the fastest growing mid sized ecommerce stores, here are the strategies to succeed in online retailing. Learn how to start a successful ecommerce business on the Web.

A Powerful Sales Technique Courtesy of Honest Abe

A Powerful Sales Technique Courtesy of Honest Abe

| July 14, 2011 | Reply

A number of traits contributed to Abraham Lincoln’s greatness. Blessed with many talents, Lincoln’s greatest attribute may have been his ability to communicate. Learn a powerful sales technique from Abraham Lincoln

Social Media Strategy: Providing Content Should Be First Priority

Social Media Strategy: Providing Content Should Be First Priority

| July 13, 2011 | 1 Reply

Social media experts often advice to quote people and ask conversation starting questions. While they generate comments, this approach does not really help your business. The key is to share highly-relevant, highly-informative, high-value content.