The bookstore industry has been hit hard by the changing times. Bookstores are slowly disappearing, and the industry climate remains dim and challenging. Learn how Mitch Kaplan’s Books & Books bookstores are coping – and surviving.
The Web has allowed many small business owners to sell on the Web and open their online stores. However, they are finding that getting visitors to the website is one thing; turning them into customers is a whole different ballgame. To succeed in your online business, you need to know how to get that customer […]