How a Bookstore is Surviving Tough Times
Lessons on business strategy small businesses can learn from big businesses including financing a business, managing employees, and setting the direction of the business
Lessons on How to Use Social Media: MyDestination.com
When starting a business, funds and finances are inevitably tight. Learn how My Destination has leveraged social media to reach their target audience and engage customers.
How to Succeed in Selling Online
From the fastest growing mid sized ecommerce stores, here are the strategies to succeed in online retailing. Learn how to start a successful ecommerce business on the Web.
A Powerful Sales Technique Courtesy of Honest Abe
A number of traits contributed to Abraham Lincoln’s greatness. Blessed with many talents, Lincoln’s greatest attribute may have been his ability to communicate. Learn a powerful sales technique from Abraham Lincoln
Social Media Strategy: Providing Content Should Be First Priority
Social media experts often advice to quote people and ask conversation starting questions. While they generate comments, this approach does not really help your business. The key is to share highly-relevant, highly-informative, high-value content.
Learning from the Social Media Mistakes of Rep. Anthony Weiner
Rep. Anthony Weiner (D-New York) is currently embroiled in a controversy after a lewd photo was sent from his official Twitter account to another woman not his wife. This scandal demonstrates the risks to using social media. Here are some lessons that the scandal involving Congressman Weiner can teach us on how to use social media.
How a Bookstore is Surviving Tough Times
The bookstore industry has been hit hard by the changing times. Bookstores are slowly disappearing, and the industry climate remains dim and challenging. Learn how Mitch Kaplan’s Books & Books bookstores are coping – and surviving.
Three Ways of Thinking Like a Successful Manager
From Denny F. Strigl, former president and CEO of Verizon Wireless, here are some tips on how to think like a successful manager. Highly successful managers have a different way of thinking than average managers — which accounts for their strong success.
Blendtec: Success in Using Online Videos for Marketing
Online videos are proving to be effective sales and marketing tools. One business that greatly benefited from online videos is Blendtec, a manufacturer and retailer of blenders.
